BIRMINGHAM, AL / ACCESS Newswire / September 17, 2025 / In an age dominated by data, metrics, and relentless A/B testing, the marketing landscape has become a battlefield of algorithmic optimization.

The 2015 data revealed something marketers spent the next ten years trying to complicate: people want to hear from brands ...

Big Data is the biggest game-changing opportunity for marketing and sales since the Internet went mainstream almost 20 years ago. That statement often prompts vigorous head nodding from executives, ...

Nadia Alexander-Khan, Senior Marketing Strategist and Marketing Leadership expert, specialising in integrated MarComms and SOSTAC® led strategic planning. As organisations move beyond algorithm led ...

Instagram is rolling out a new reset algorithm feature that lets users wipe the slate clean when it comes to content recommendations across Explore, Reels, and Feed. While this is a welcome change for ...

The most dramatic advances in human development over the past century can be summed up in two words: “if” and “then.” With only slight oversimplification, all marketing can be translated into if/then ...

(MENAFN- EIN Presswire) EINPresswire / -- For more than a decade, marketing strategy has been shaped by algorithms, platforms optimised for reach, engagement and short term performance metrics. As ...