SCHAUMBURG, Ill. - ACNielsen U.S., an operating unit of ACNielsen, a VNU business and sister company of Convenience Store News, announced plans to more than double the size of its Homescan consumer ...

CHICAGO--(BUSINESS WIRE)--NIQ, a pioneering force in consumer and market intelligence, is proud to announce the appointment of Kris Ewing as the Global President of Consumer Panel Services (CPS) to ...

If consumers don't like a product, they won't buy it. Testing with sensory panels can help determine consumer liking, so what kind of sensory panel should manufacturers go for? While manufacturers are ...

COVID-19 fundamentally changed the way people shop and interact with brands. As the rise of ecommerce continues to accelerate, consumer behavior is changing at lightning speed. But without access to ...

News in brief: Meta Tests Ads on Threads; Nielsen to Replace Consumer Panel-Based TV Ratings; Perplexity Submits New Bid for TikTok Meta has begun to test ads on its Threads platform “with a handful ...

Unlike fixed solar panels that remain stationary, a solar panel tracker rotates to maintain optimal alignment with sunlight, increasing energy production by 25% to 45% depending on the tracker type ...