Of course, we know what the word creativity means. Intuitively. But imagine being asked to define it. Now the task becomes more difficult. A new paper by Cornell professor Robert Sternberg takes a ...

For the video interview that follows, we sat with David Droga and Nick Law, two of the ad industry’s most accomplished and important creative minds, to get their thoughts on this evolution and its ...

For this next episode in our video series on The Evolution of Creativity and Creative, I spoke with Kristen Cavallo, the CEO of MullenLowe Global, who earlier today announced that she is leaving ...

Artificial intelligence always surprises us with its rapidly developing human-like abilities, but can it ever master human creativity? To answer this question, we must first define creativity. Art is ...

Marketing teams have more ways than ever to create, distribute, adapt, and measure content. Technology has made production faster. Templates have made execution more efficient. Automation has made ...