Let's face it -- our attention spans have all gone to bits. Studies have warned us for years: a 2015 Microsoft study said our attention span was down to eight seconds, and it hasn't improved since. We ...

Across Asia, a new storytelling phenomenon has reshaped the way audiences watch and connect. The short-form drama model, which is comprised of ultra-short, serialized dramas designed for vertical ...

A recent story in The Wall Street Journal highlighted something people in schools and workplaces have long noticed: companies are no longer focused solely on employees who can analyze data or manage ...

Imagine a CEO about to pitch the next big innovation in front of a crowd of potential investors. Instead of diving straight into statistics and projections, he begins with a vivid story about a single ...

In an era where storytelling lives in the palm of your hand, Afda, the no.1 school for the creative economy, continues to lead innovation in creative education with the launch of the Afda Micro-Drama ...