These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...
Lego has officially announced a new 2x4 "smart brick" at CES 2026 this week. It's apparently the "most significant evolution" ...
I think we can all agree… We spend A LOT of time looking at screens in this day and age. Whether it’s for work or play, ...
LEGO is starting 2026 with a bang by releasing around 200 new sets, but its collaboration with Pokemon may not as exciting as ...
The collaborative relationship between LEGO and Nintendo, two world leaders in family-friendly entertainment that operate in the adjacent realms of toys and games, began with the 1999 release of LEGO ...
Up to this point, Lego’s Space theme didn’t have a narrative of its own. The point was for kids themselves to imagine scenarios, but Lego presented the sets as loosely themed around the idea of ...