Maintaining direct and effective communication with customers is more important than ever, and SMS marketing has emerged as one of the most powerful tools for engaging audiences and driving action.

Gone, an app that helps you sell off unwanted stuff, has just launched an SMS service to make unloading your crap even easier. Gone launched its concierge service in San Francisco and Austin last July ...

GUEST OPINION: In an era of instant communication, where user attention spans are mere seconds, speed and message effectiveness are paramount. For businesses aiming to reach a broad audience swiftly, ...

Use SMS messaging in text message marketing campaigns to reach customers on their mobile devices. Learn the types of SMS messages and how to use them.

Sybase has announced two new mobile services based on SMS messaging, one for phone users to get turn-by-turn directions, another for vendors to insert ads or promotions at the bottom of the message ...