A Roblox game Ultimate Speed Simulator is charging real money, raising concerns about the platform's future. This is part of ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

H&M is launching a limited-time activation as part of its Loooptopia experience on Roblox, according to a press release. The effort is tied to a summer collection inspired by Netflix’s “Stranger ...

Netflix and Lionsgate join a new Roblox licensing program. Roblox is a massive video game. You might not play it, and it can be seen as more childish, but the numbers this title brings in are nothing ...