Your search results can get really personal now.

Elizabeth Reid’s affidavit warns that court-ordered data sharing would expose Google's IP, invite spam abuse, and put user ...

For example, Google says Personal Intelligence allows AI Mode to suggest travel itineraries by referencing hotel bookings in ...

Google is leveraging its artificial intelligence technology to open a new peephole for its dominant search engine to tailor ...

Alphabet Inc.’s Google is rolling out a new option to personalize search results by tapping user data from the tech giant’s ...

Google has failed to persuade a federal judge in California to dismiss a consumer lawsuit accusing the Alphabet unit of illegally using business agreements with major tech companies to shut out rivals ...

Google says “Personal Intelligence transforms Search into an experience that feels uniquely yours by connecting the dots ...

"At this stage, plaintiffs' allegations that users want compensation and competitors have continually attempted rewards ...

Let the battle for tickets ...